The industry hears constantly about how Gen-Y thinks about communication and, therefore, engagement with one another and brands in a different way.
SOCIAL – Product news, launches and more – May 2013
May 10, 2013 By Leave a Comment
ReviewPro and TripAdvisor become certified partners.
Etihad teams with LinkedIn for online mapping tool
May 1, 2013 By Leave a Comment
Interesting development from Etihad Airways as it targets business travellers with a mapping tool to help productivity on the go.
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Battle of the sexes played out in social media
April 29, 2013 By Leave a Comment
It’s not just the youngsters, adults have given into the social media temptation and have signed up for Facebook and created Twitter accounts.
Should online travel agencies be allowed to own the new .hotel array of domains?
March 21, 2013 By 3 Comments
In October 2012, Tnooz was among the first to draw attention to the potential damage that might occur, if an OTA such as Booking.com becomes the host of the new .hotel(s) domain extension.
Top tech companies fail to shine in social media engagement stakes
January 14, 2013 By 1 Comment
The UK’s fastest growing technology companies are not so speedy when it comes to engaging customers on social media according to a study
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A new way to stay: Startup Stay connects galavanting entrepreneurs together with locals
November 29, 2012 By 17 Comments
The idea is that like attracts like, and that both hosting and stay with other entrepreneurs can invigorate ideas, encourage connections, and facilitate cross-pollination across segments and industries.
How Cathay Pacific nudged executives on LinkedIn to recommend its products
November 5, 2012 By Leave a Comment
A mix of display ads and sponsored polls helped identify small- and medium-sized businesses that could fly on Cathay Pacific more often.
Privacy protection and data use still big concerns in social seating game [INFOGRAPHIC]
October 8, 2012 By Leave a Comment
Social seating start-up SeatID ran a survey in August and September on travellers’ attitudes to finding a buddy to sit next to while you fly
Is your digital marketing on track? [INFOGRAPHIC]
August 31, 2012 By 1 Comment
Social media is a constantly evolving enterprise, a task of shifting complexity that requires regular strategic check-ins to determine whether everything is still working towards a brand’s identified marketing goals – and whether those marketing goals have shifted as well.
