A recent Tnooz post explored why web bookings for mainstream tours and activities such as bus tours are still “largely a dream” and focused on operational issues such as the use of vouchers by tour providers.
Right on time, like a shuttle bus arriving at the hotel with punctuality, US-based startup Mozio sets out to be an airport transportation search engine, enabling travelers to efficiently navigate their transit choices from the airport to the hotel using varying modes of transportation and doing so like a local.
Arguments vary over the best route to customers, whether it’s distributed marketing, distribution of transactions or some other method.
With margins being squeezed at every point of the supply chain, the future for traditional outbound tour operators is apparently in destination management and to own Long Tail supply.
Fiverr is a simple concept, attracting a fair amount of attention in the online tech media mostly for its ease-of-use, although its quirkiness has to be a factor.
PhoCusWright published an article recently with the premise that travel companies in the long tail are taking traffic away from the big online travel agencies.
Certainly that feels true, given all the movement in what I call the â€śemerging travel segmentsâ€ť â€“ emerging referring to their recent adoption of electronic distribution as a viable sales channel â€“ including golf, tours and activities, timeshares and vacation (villa/apartment) rentals.
Let me say at the start that my definition of electronic distribution is any information provided electronically (to trading partners, distributors, brand.com) about the product (the safari, the castle in France), not just the transaction.