Break up Expedia — it may wield too much power over Priceline’s fate.
Secret Escapes kicks off multi million marketing push with February TV slot
February 6, 2012 By 1 Comment
Flash sale site Secret Escapes kicked off the first phase of its marketing campaign last night on Channel 4 with a slogan of the ‘worst kept secret in luxury travel’
Royal Caribbean gives Times Square subway a makeover
February 3, 2012 By Leave a Comment
Some would argue that a Royal Caribbean sailing can be transformative — but there is no debating that the cruise line has transformed the 42nd Street subway shuttle in Manhattan into a ship-worthy mirror image.
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Travel marketing firms merge to create MMGY Global, claim biggest in the world
December 9, 2011 By Leave a Comment
It’s not just constant chatter around the industry about consolidation of suppliers and intermediaries – those spending the industry’s marketing money are also joining forces.
Turbocharging the Expedia brand
October 26, 2011 By 3 Comments
Google News has an archive feature and a regular news search today for “online travel” retrieved a story headlined, “Microsoft to sell shares of online travel service.”
Travel site Momondo in Russia — it is a lifestyle thing
September 27, 2011 By 5 Comments
Denmark-based Momondo, a flight and hotel metasearch business, sees a lot of upside in Russia.
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Gogo launches first national TV ads since rebranding [VIDEO]
September 22, 2011 By 2 Comments
Gogo introduced national TV ads, radio spots and an integrated marketing campaign — its first TV campaign since rebranding the company.
Will you fall for this Hotels.com mobile booking stunt? [VIDEO]
September 6, 2011 By 3 Comments
Hotel Tonight argues that it is the fastest hotel-booking app in the world, but Hotels.com has figuratively laid down a challenge.
Rough guide to marketing data feeds in travel
August 23, 2011 By 6 Comments
Travel companies face an increasingly complex digital market, as ecommerce continues to evolve at a rapid and exciting pace.
Ryanair seizes the moment after Gerard Depardieu toilet saga
August 18, 2011 By 8 Comments
Never one to miss an opportunity to poke fun at rivals, Ryanair has given over a large part of its homepage to highlight an unfortunate incident involving film star Gerard Depardieu.
