JetBlue redesigned JetBlue.com and its mobile website, and also introduced an iPhone app — emphasizing personalization in them all.
JetBlue redesigns websites and debuts iPhone app with personalization touch
February 6, 2012 By 2 Comments
Airport social check-ins mean miles for United-Continental frequent flyers
December 15, 2011 By Leave a Comment
United and Continental airlines are now handing out miles and other perks to road warriors when they use Facebook and Foursquare to check-in through their social networks at various US airports.
Five reasons why the airline merchandising saga is maturing
June 21, 2011 By 6 Comments
Lots of ideas were floated at the annual Datalex User’s Conference in Dublin last week, as a roomful of consultants, airlines, distributors, and technology providers talked about airline merchandising perhaps coming-of-age.
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Transforming Delta.com from an ATM machine into part of a digital experience
June 17, 2011 By 2 Comments
The truth can now be told — Delta Air Lines has no website strategy.
Delta Air Lines seeks to become less pushy on fees
May 19, 2011 By Leave a Comment
Delta Air Lines sees an annual $1 billion revenue opportunity in ancillary services such as Economy Comfort seats and Sky Priority services, and the carrier wants to become less pushy about fees.
HotelTonight app launches mobile merchandising tonight
May 19, 2011 By 1 Comment
HotelTonight, the sleek iPhone app for same-day hotel bookings, began enabling hoteliers to merchandise to consumers within the app for extras available that evening.
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Sheraton, Live Nation and automobile club team for hotel promotion
May 18, 2011 By Leave a Comment
How’s this for a hotel-marketing threesome? Book a two-night weekend stay at a Sheraton Hotel in the U.S., provide an AAA promotion code and you’ll also get two general admission/lawn tickets for a Live Nation-organized concert.
Orbitz replaces Expedia as Eurostar hotel provider
May 9, 2011 By 2 Comments
European high-speed rail provider Eurostar began using Orbitz Worldwide’s private label solution to offer hotels, dynamic packages, car hire and activities on the rail line’s websites.
Amadeus conference — apps, tablets, tweets and change
October 15, 2010 By 4 Comments
Mobile, social media, ancillary services, multichannel merchandising and frenetic change were themes that ran through the Amadeus Horizons 2010 airline conference in San Francisco.
Six new talking points around travel merchandising and one for Google
June 21, 2010 By 2 Comments
What happens when airlines, distributors and agencies come together to talk about merchandising?
