The hotel sector is getting rather interesting (and feisty) in 2012, as some predicted, with the likes of Google wading in deeper and the GDSs ramping up their efforts.
Room 77 comes out fighting as Concur reveals investment, pledges to out-Kayak Kayak
February 2, 2012 By 3 Comments
Booking.com and Expedia battle for travel agents in Rooms and More
January 18, 2012 By 12 Comments
Booking.com and Expedia do battle for hotel share around the globe, and they and about 10 other aggregators are upping the competition as they compete for travel agency bookings in the new Travelport Rooms and More.
Room Key: Open to all, will lower hotel distribution costs, features and marketing to come
January 11, 2012 By 31 Comments
More details emerging about Room Key, the global hotel search platform created by six of the biggest accommodation super-brands in the world.
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Hotel giants come together to launch Room Key search site
January 11, 2012 By 58 Comments
Massive development in the hotel sector with six of the biggest hotel chains on the planet uniting to launch Room Key, a new online hotel search platform.
Big shuffle in the world of hotel marketing and distribution in 2012
December 23, 2011 By 43 Comments
There are some major developments ahead in the hotel sector which will demand attention of hoteliers in order to stay in control of their marketing mix and distribution costs.
Big questions as Google circles the wagons around the hotel industry
December 16, 2011 By 11 Comments
As we now know, Google is testing a version of its Comparison Ads format for online hotels.
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Google plants Hotel Finder tool right above every other ad
December 15, 2011 By 16 Comments
More developments at Google likely to tweak the noses of the hotel industry and online travel agencies as it puts tools for Hotel Finder at the top of search results.
Google quietly introduces social travel service Schemer
December 12, 2011 By 13 Comments
There are a number of pieces missing from the Google travel jigsaw. So far its focus has been on data-driven services – Maps, Flight Search, Hotel Finder, Places and the ubiquitous click-based advertising.
Where is the consumer interest in a limited Google Flight Search?
December 7, 2011 By 12 Comments
As we head into the busy travel season, travel agencies – both online and storefront – are poised once again to handle significant volumes of consumer traffic.
How hotels can make a difference in destination search on Google
December 6, 2011 By 6 Comments
Hotel distribution changes every ten years. In the 1980s it was the GDS, in the 1990s the emergence of tour operators like TUI and Thomas Cook, and in the 2000s the adoption of the web and online travel agents.
