How to integrate iPads into physical stores

hi-tech retail

For some brands, merging the digital with the physical worlds seems like a logical step, but there are challenges with integrating a device like an iPad into a physical store.

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DEVICES – Product news, launches and more – June 2013

mobile map

Thomas Cook to launch new app for currency info and booking.

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Mobile call-to-action need not be so difficult

mobile button

Marketers all have the same fear: hammering away at their marketing campaigns without any change in success.

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video advertisements

App pricing and how much will consumers pay for quality

apps

Our smartphones are probably one of the most expensive things we carry around each day.

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Travellers and partners back home might miss one another, but their tech is out of sync

Travellers staying in touch - Tripit Survey

Travellers stay connected across the miles and use a wider variety of technology to do so, more than their parners, so says a survey from TripIt.

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Hotel websites: Tips for a multi-device and info-hungry world (full of impatient consumers)

information overload

Whether they are responsible for managing check-ins, meals, entertainment activities or check-outs, hoteliers are always on the run and have no time to spare.

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Show these mobile usage stats to any travel executive resisting change

mobile statistics

Check out these half-dozen noteworthy statistics about mobile adoption, with data from Expedia, IHG, Hotels.com, Yelp, and Google.

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Will Google do an Amazon and one-click-checkout the rest of the web

amazon one click

While Amazon offers the convenient checkout service to retail-website builders, other retailers are understandably loath to embrace the e-commerce giant’s tools.

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DEVICES – Product news, launches and more – May 2013

mobile app explosion

WhichAirline unleashes visual flight search apps for iOS and Android.

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Smartphones here to stay – wearable technology not powerful enough

smartwatches

Smartphones are going to be around for quite a while, even according to one of Nike’s leading wearable technology evangelists.

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