I was asked by a Tnooz reader and editor to respond to the post Why do travel advertisers continue to avoid bloggers? by travel blogger Gary Arndt.
An entrepreneurial model for travel writers working in an evolving media
February 15, 2011 By 95 Comments
Why do travel advertisers continue to avoid bloggers?
December 16, 2010 By 55 Comments
As we have all heard, old media is dying. Ad revenues are drying up, journalists are getting laid off, ad pages are shrinking, yadda, yadda, yadda.
Why Flipboard is a game-changer for travel
July 21, 2010 By 11 Comments
Many marketing managers and business developments managers have invested money and reputation by advocating social networks as means of marketing.
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EasyVoyage snaps up Independent newspaper travel search job
July 13, 2010 By 3 Comments
French travel search and content provider EasyVoyage is attempting to cement a stronger position in the UK by partnering with The Independent newspaper.
Should travel PR companies stop trying to woo Old Media and switch to travel retail sites?
July 5, 2010 By 19 Comments
Retail sites are changing across the digital landscape, but no more so than in the travel and tourism sector where ecommerce is being bolstered with other functionality.
Wall Street Journal becomes latest in long line of mainstream media to try online travel
January 25, 2010 By 5 Comments
News Corp-owned Wall Street Journal is to launch its own “online travel agency” this week – joining the ranks of almost every other leading traditional newspaper brand on the web.
WSJTravel.com, according to the pre-launch amble, will feature deals related to content appearing on the main online travel editorial channel on WSJ.com.
Launching on January 28, WSJ says it will have around 50 planned trips on the system for users to purchase.
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