Some interesting take-outs on consumer behaviour on mobile devices from research carried out by Nielsen on a good sample of US smartphone and tablet users
Mobile consumers do it differently depending on the vertical [INFOGRAPHIC]
September 4, 2012 By 1 Comment
Nielsen study shows travel usage trends for mobile devices [INFOGRAPHIC]
August 9, 2012 By 4 Comments
A new survey suggests that what motivates a traveler when using smartphones or tablets is not necessarily what motivates him or her when using desktop devices. An infographic glosses on the results to highlight on advertising.
