The BP oil spill brought an unyielding spotlight of media coverage to the sunshine state and its Gulf Coast neighbors. Now what?
After the Gulf oil spill, Florida tourism should stop advertising and start communicating
August 9, 2010 By 8 Comments
TripAdvisor lookers looking away from Pensacola, toward Florida east coast
July 23, 2010 By 2 Comments
It’s hardly surprising, but the data are in regarding precisely how the Deepwater Horizon-BP oil spill has impacted TripAdvisor page views — and presumably travelers’ vacation plans.
Expedia offers marketing support for Gulf state tourism boards
July 1, 2010 By 3 Comments
Expedia Media will offer oil-spill impacted Gulf states free one-day advertising placements on the homepages of Expedia.com and hotels.com.
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Florida Gulf Coast vacation-rental property manager blasts media, thanks FlipKey, TripAdvisor
June 18, 2010 By 6 Comments
Jeanne Dailey, the owner of Newman-Dailey Resort Properties in Miramar Beach, Fla., chokes up when she recalls receiving an email from FlipKey, offering some help to get through the oil-spill crisis.
Will BP social media and public relations efforts appease worried hoteliers?
June 11, 2010 By 3 Comments
As the oil spill continues to threaten Gulf coast beaches and tourism, BP is going into overdrive to contain the mess — the public relations quagmire, that is.
Tourism authorities starting to acknowledge Gulf of Mexico oil spill
June 4, 2010 By 4 Comments
Six weeks on from the Deep Horizon accident and local tourist boards are trying to face down what is now considered to be the largest offshore oil spill in US history.
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Guestcentric joins travel industry oil spill relief effort
June 1, 2010 By 3 Comments
Hotel booking technology provider Guestcentric says it will waive fees for three months to hotels in the Gulf of Mexico region affected by the BP oil disaster.
A letter from Tnooz-TripAdvisor to hoteliers affected by the Gulf oil spill
May 27, 2010 By 6 Comments
A PBS news report last evening on the massive and horrible BP oil spill in the Gulf of Mexico summed up the frustration:
Miami hotel offers oil spill special for online booking and hotel commission
May 27, 2010 By 4 Comments
Surf over to the New Yorker Boutique Hotel in Miami website and at the bottom of the homepage you’ll see a link to its Oil Spill Special.
Visit Florida tourism board uses Google Maps and Twitter feeds to cleanse oil-spill fears
May 19, 2010 By 2 Comments
At least one tourism board, VisitFlorida.com, isn’t shying away from the threatening oil spill in its social media efforts.
