Order a book on Amazon that you already own. What happens? Amazon reminds you politely that the book is in your possession and asks if really want to buy it again.
What can travel companies learn from other online retailers? [hint: at least four things]
September 7, 2012 By 13 Comments
Farelogix sets up merchandising unit, extends tech beyond direct connect airlines
July 16, 2012 By Leave a Comment
Farelogix has released an enhanced version of its FMS2 merchandising technology which was formerly offered only to airlines with direct connects.
Expedia muscle weighs in on how travel booking SHOULD be
May 18, 2012 By 2 Comments
Take a line-up of Expedia bigwigs and interrogate them how they’d like their holiday planning and trip experience to be down the road and you get a range of different answers.
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Is Frommer’s Remix the way to go for travel guides?
April 5, 2012 By 1 Comment
Never a dull moment in travel guidebook publishing – as the so-called traditional folk (still?) figuring out how to make digital work and a plethora of web startups trying to get traction.
Practical application of semantic technology and personalization in travel
January 10, 2012 By 9 Comments
Larry Smith of Thematix has previously written several excellent posts in Tnooz about semantic technologies in the travel industry.
Google provides personalisation via context of search, travel way behind
November 14, 2011 By 1 Comment
Tales of frequent fliers getting the same letter three times from their favourite carrier have done the rounds but now airlines seem to be taking personalisation more seriously
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Five ways to make a travel website more personal
September 29, 2010 By 1 Comment
How do you differentiate in a crowded online travel space, especially as you know the power of personalization is key to creating trust and make those visitors become repeat customers?
