We all want to establish ways to increase direct sales and maximize revenue using reviews and customer-created content.
How to increase sales and maximize revenue with traveler reviews
August 19, 2011 By 9 Comments
Underscoring the importance of online hotel reputation management
August 18, 2011 By 6 Comments
In a previous guest post on Tnooz, I mentioned that the vast majority of travelers have a better overall impression of hospitality businesses when they engage with the traveler community and show they are taking their comments to heart.
Tnooz-TripAdvisor FREE webinar: Reputation management and beyond
July 28, 2011 By 3 Comments
What are the DOs and DON’Ts for responding to traveler feedback? How can you leverage user-generated content to promote your business?
Advertisement
Nineteen tips for an effective social media strategy in travel
April 11, 2011 By 3 Comments
We recently – working with hotel technology intelligence company RateGain – completed the first in a series of reports to understand more about how hotels use, engage and monitor social media.
Part Two of Two: Hotel revenue management, meet reputation management
April 8, 2011 By 3 Comments
In my last post, I discussed how social media has enabled a new measure of hotel performance: the Guest Satisfaction Index (GSI).
Part One of Two: Hotel revenue management, meet reputation management
April 7, 2011 By 7 Comments
The guest satisfaction index: The next big measure of hotel performance.
Advertisement
How travel companies can manage their reputation on Facebook
March 31, 2011 By 13 Comments
Facebook has around 600 million users connected to an average of 80 community pages, groups and events.
Rough guide to new developments in hotel web reputation
January 12, 2011 By 8 Comments
As we look back on the past year of reputation management technology for hotels, there were a number of important developments to consider as we head into 2011.
TrustYou introduces its social media reputation tools to US
September 30, 2010 By 2 Comments
Munich-based TrustYou introduced its reputation-management tools to the U.S. market for hotels, travel sites and destination management organizations.
Five tips to get that travel technology job application noticed
June 8, 2010 By 6 Comments
If the amount of job openings received over the past three months is an indicator, I would suggest that things are definitely looking up.
