Tnooz-Monetate Webinar VIDEO: Transforming the supplier-driven travel booking experience

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How do airlines, hotels, cruise lines and other suppliers connect their data and knowledge of the traveller to the right offer at the right time?

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Tnooz-Monetate FREE Webinar: Transforming the supplier-driven travel booking experience

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Travel suppliers have more control of the online purchasing experience than ever before. However, they still face many challenges to drive ancillary revenue throughout the entire process.

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So where can the industry turn to for a dose of Fake Review Optimisation? Many places

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Almost a month on since my series of posts on Fake Review Optimization, there is some still scepticism out there about the concept and its impact in travel.

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Where next for travel user reviews, fake content and website publishers?

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As publishers, consumers and law enforcement get more sophisticated, so will the bad guys. It is doubtful fake reviews can ever be fully eradicated.

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How to combat Fake Review Optimization in travel

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The first installment of this series showed how social media and search engine optimization aligned to create an environment that rewards hotels with high customer ratings.

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Fake Review Optimization – How black hat masters beat the travel system

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The first instalment covered the fusion of social media and search engine optimization, creating an environment that rewards hotels with high customer ratings.

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Social media and SEO created a mutant in travel – Introducing Fake Review Optimization

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Welcome to the world of user generated content – circa 2011.

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2011 – Where we’ve been, where we’re going

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Many of the predictions at the beginning of 2011 concentrated on three key issues affecting the travel industry – merchandising, growth of social commerce and rapid developments in mobile.

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Tnooz-Amadeus FREE webinar: 2011 – Where we’ve been, where we’re going

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We are now six months into 2011, a perfect time for a reality check on some of the big conversations taking place in the travel, tourism and hospitality industry.

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Amadeus report: Wanted – IT pathfinders to sort out hotel technology

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What steps should hotels take to align business and technology objectives? The answer is easy — hire an “IT pathfinder.”

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