Entrepreneurs dream of sell their company for millions of dollars. But a nasty secret of venture capital is that the dream can be dashed as the venture capitalists make millions in a sale, leaving the founders with nothing.
Reality check, please: Not every startup founder will be the next Mark Zuckerberg
May 1, 2013 By 1 Comment
Mining the Facebook social graph to work out what travellers want to do on a trip [INFOGRAPHIC]
May 1, 2013 By Leave a Comment
Travel companies are finally getting their heads round the fact that Facebook can be a goldmine of information about consumer habits and the things they like doing on a trip.
Battle of the sexes played out in social media
April 29, 2013 By Leave a Comment
It’s not just the youngsters, adults have given into the social media temptation and have signed up for Facebook and created Twitter accounts.
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Beyond engagement and marketing – other growing pains for social media
April 26, 2013 By Leave a Comment
Listening to various panels at a recent event, I noticed many expressed a “wait and see” attitude about social media. Perhaps this reflects the reality that social media is still in its infancy.
Spotting fakes, trust issues and responding to hotel reviews [INFOGRAPHIC]
April 24, 2013 By 10 Comments
As consumer browsing of online reviews to help select hotels has increased over the years, so have issues around trust, reliability and the age-old question of whether user generated content is genuine.
Social media fail at El Al as Open Skies strike grounds services
April 22, 2013 By 7 Comments
At times of crisis, it’s well-known that social media comes into its own. It helps spread real-time updates, answer questions from anxious customers – but this isn’t new.
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Twitter Cards: Travel use cases you need to know about and how to do it
April 15, 2013 By 2 Comments
Last week, Sean O’Neill reported here on how Twitter is enabling mobile app deep-linking, and the benefit of such technology on e-commerce.
Unleash the Timeline: Creative use of Facebook brings home the history of travel
March 21, 2013 By 2 Comments
Like any new feature rollout, Facebook’s Timeline has become a creative showcase for individuals and brands.
Should online travel agencies be allowed to own the new .hotel array of domains?
March 21, 2013 By 3 Comments
In October 2012, Tnooz was among the first to draw attention to the potential damage that might occur, if an OTA such as Booking.com becomes the host of the new .hotel(s) domain extension.
Social media demographics in 2012 [RESEARCH]
February 26, 2013 By Leave a Comment
After a spirited discussion about privacy and social media last week, curiosity led to some research on the demographics of social media users in 2012.
