A little more than half a year after fed-up JetBlue flight attendant Steven Slater scurried down an emergency chute, the airline is promoting the new Broadway musical Catch Me If You Can.
After Steven Slater social media episode, JetBlue sponsors Catch Me If You Can
March 16, 2011 By Leave a Comment
Social media case study: JetBlue blogs, tweets about flight attendant weird news
August 13, 2010 By 5 Comments
There will be endless social media and crisis communications case studies written about JetBlue’s response to flight attendant Steven Slater’s unauthorized slide, amusement-park style, down a jet’s emergency chute.
