
What a year this is turning out to be for Qantas. In June, the Chilean ashcloud crisis affected many of their flights for an extended period.

What a year this is turning out to be for Qantas. In June, the Chilean ashcloud crisis affected many of their flights for an extended period.

If industrial unrest wasn’t bad enough, Qantas is now being widely criticized for its social media efforts during the recent 48-hour shutdown.

Qantas is slowly putting its fleet of aircraft back in the air after a chaotic 48 hours during which every international and domestic service was suspended.

Australian airline Qantas has grounded its entire domestic and international fleet, throwing down an unprecedented gauntlet in front of those involved in a long running industrial dispute.
Behind the now extremely bitter war between British Airways and the Unite trade union representing unhappy cabin crew is an increasingly fierce web campaign.
British Airways has unveiled new functionality for the mobile version of its website allowing customers to change their booking to another flight.
British Airways is starting to suffer the medium to long-term effects of its ongoing dispute with cabin crew, not least in the amount of traffic its website receives from metasearch engines.

Are you a online travel agency, tour operator, or traditional travel agency with responsibility for travel booking?

Direct, social media, offline retail, mobile web, mobile app, website et al – travellers can search and book products and engage with brains in more channels than ever before.

The business travel sector is embracing apps, mobile web, micro-management and virtual concierge systems – but what is the best strategy and how do you implement it?

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