Now that Star Trek hero William Shatner has made his return as Priceline marketing figurehead The Negotiator, was it the prospect of appearing in prime time ad slots that influenced him, or something else?
William Shatner explains Priceline return: Pretty girls with water bottles. Oh, and the people are nice
Just over six months after ex-Star Trek frontman William Shatner supposedly ended his reign as the figurehead of Priceline’s marketing, when he plunged off a bridge in an ad, he’s back.
Was Priceline REALLY going to kill off William Shatner as the frontman its long-running TV ads? Of course not, it was probably just another chapter in the campaign.
Flash sales hotel site Voyage Priv√© introduced a free iPhone app in English and it is offering app-only add-ons to spark more interest in its mobile platform.