
Post-Christmas ad campaigns kicking in and having an effect with Thomson taking a massive jump in share of web traffic to leading UK travel websites.

Post-Christmas ad campaigns kicking in and having an effect with Thomson taking a massive jump in share of web traffic to leading UK travel websites.

Big changes at the top of the leading agency websites in the UK after Lastminute.com took the crown from Expedia in the last week before the Christmas holidays.

Landmark and unfortunate day for TravelSupermarket with data showing the metasearch site has dropped out of the list of leading travel websites in the UK.
Troubled Thomas Cook remains in fourth spot behind rival Thomson, Lastminute.com and market leader Expedia in the list of top UK travel sites.
Lastminute.com has leaped over Thomson to become the second most popular travel agency website in the UK.
Two weeks after taking the crown from Thomson, online travel agency Expedia is starting to see space appear between it and second place in the leading UK travel sites.
A week after losing top spot to Expedia, Thomson is in danger moving further down the rankings after Lastminute.com closed to within a fraction of second place this week.
Just 0.13% market share separates second placed Expedia from market leader Thomson in the list of top UK travel websites.
Expedia is finally starting to claw back some ground on Thomson and is now just 0.75% market share behind, the closest the pair have been in four months.
Travelsupermarket has fallen to its lowest position this year in the list of top UK travel websites, with both rivals Skyscanner and Cheapflights now ahead of it.

Big Data – we’re all talking about it, wondering how it will make its presence felt across the travel industry, who is best positioned to capitalise on it?

RFID, augmented reality, smart search, technology beyond social media and check-ins – more disruption is on its way in the travel industry.

Metasearch, voice search, agency search, supplier search – how consumers find and book travel products has never been more complicated.

Payment experts from Wright Express, Expedia and HotelTonight showcase and discuss how single-use virtual accounts can help drive efficiencies in the payment and settlement process in travel.
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