TripReactor helps sites generate revenue with native advertising

tripreactor

The US startup is helping publishers like Boston.com and Vagabondish make money by packaging and serving advertorials, or “native advertising.”

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Over the Great Wall: eLong looks west to secure content deal with ArrivalGuides

eLong - Chinese OTA

Expedia-owned Chinese OTA eLong is partnering with ArrivalGuides, a Europe-based destination content specialist, in a bid to overhaul and improve the site’s destination information.

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Onboard, owned by LVMH, aims to make online travel chic, at least for cruises

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Onboard, a website that’s all about cruise travel, aims to directly challenge Cruise Critic and Cruisemates with a posh take on online travel communities. Think Nowness + Quora.

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Google winding down B2B division at Frommers, travel sites need to find new content supplier

frommers biz

One area of the Frommer’s business that got little mention during the acquisition by Google last summer was the travel content service for other brands.

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Travel video rules: The future of travel shows and content

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The Travel Channel is one of the major brands facing an unknown fate of late, so perhaps now is a good time to reflect on the state of travel shows and the one channel that has truly held the travel name.

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CNNGo.com is folded into the main CNN brand, leaving lessons for travel content creators

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Whether you’re a journalist, blogger, or content creator for a travel site like a hotel or metasearch company, there are interesting lessons to be learned from the success of CNNGo and its current rebranding effort.

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As an antidote to TripAdvisor, The Hotel Guru aggregates pro reviews of European boutiques

the hotel guru hotel reviews aggregation professional critics tnooz

New British site The Hotel Guru curates top critics, such as Fiona Duncan of the UK’s Sunday Telegraph Hotel Guru column, Mr and Mrs Smith, i-escape, tablethotels, the Good Hotel Guide, Sawdays, the Michelin Guide, and CN Traveller (UK).

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Online travel content – now is the time to take it REALLY seriously. With bloggers. Please

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I’ll admit it: I’ve got an axe to grind. A big and rather shiny axe, one that has been resting against the cupboard called Lazy Travel Marketing for quite a while.

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Departful, the online travel magazine, launches

departful

Now arriving: Departful, an independent, online travel magazine that launched today by a Canadian startup.

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Near2there brings alerts and ways to discover destinations to mobile devices

near2there

TLabs Showcase on travel startups featuring US-based Near2there, a mobile service which allows travellers to discover and be alerted to attractions on a trip.

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