A new name for a new concept: the TravelShark pivot

TravelShark

The company formerly known as Swiftrank comes back with a new name and entirely new concept. Now known as TravelShark, the company is on a mission to redefine reviews.

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TravelShark CEO jumps (from) the shark

jump shark

A year on from securing a $5 million funding round, TravelShark CEO Sue Heilbronner has quit the company for a new role with a payment system provider.

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Joobili almost back from the deadpool, finds buyer for assets with sale to TravelShark

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Much shedding of collective tears from other startups a few months ago when travel inspiration site Joobili announced it was closing its doors after almost four years in business.

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Nine signs it is time to use social video to fuel marketing and PR

travelshark video

There is one thing those “Ten secrets for a successful startup” articles never mention – the critical business need for a fuzzy shark suit.

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Tnooz Nuggets – Friday 23 September 2011

expedia

In this edition: Lastminute.com and Facebook, Expedia loves Mexico, TravelShark eats shops, Directflights adds packages.

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Travelshark tries to add more bite with $5M funding round

travelshark

Hot on the heels of its recent branding overhaul, Travelshark has captured $5 million worth of funding from a Singapore private equity firm.

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Swiftrank admits brand name is rubbish, changes to TravelShark

travelshark

US and Singapore-based travel site network Swiftrank has taken the dramatic step of completely rebranding after claiming its original name confused customers and was, well, not very cool.

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