Lastminute has unveiled its ‘love living lastminute.com’ television advertising campaign which starts this evening on ITV2 and will run through the summer
Lastminute goes back to its roots in latest marketing initiative
April 22, 2013 By 1 Comment
Let’s fight for an open world, with no boundaries or prejudice, with travel as our weapon [VIDEO]
January 9, 2013 By 2 Comments
It could of course be a line from a whimsical travel writer – but it’s not. It’s the description behind a new advertising campaign for European travel search service, Momondo.
This is the world’s best airline TV ad in 2012, says AdWeek [VIDEO]
November 28, 2012 By 2 Comments
One of the highest honors in the advertising business is to have your work be showcased in one of AdWeek’s annual top-ten lists. A Norwegian airline has made it this year.
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Thomson unveils £5.5 million advertising campaign, spotlights the Dreamliner
September 20, 2012 By Leave a Comment
Thomson kicks off its latest brand campaign to customers tomorrow via social media channels, email and a dedicated website.
William Shatner explains Priceline return: Pretty girls with water bottles. Oh, and the people are nice
September 1, 2012 By Leave a Comment
Now that Star Trek hero William Shatner has made his return as Priceline marketing figurehead The Negotiator, was it the prospect of appearing in prime time ad slots that influenced him, or something else?
Well that was completely predictable – William Shatner returns for Priceline TV ads [VIDEO]
August 15, 2012 By Leave a Comment
Just over six months after ex-Star Trek frontman William Shatner supposedly ended his reign as the figurehead of Priceline’s marketing, when he plunged off a bridge in an ad, he’s back.
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Anyone who thought William Shatner would disappear from Priceline TV ads is mad
July 5, 2012 By 2 Comments
Was Priceline REALLY going to kill off William Shatner as the frontman its long-running TV ads? Of course not, it was probably just another chapter in the campaign.
Expedia focuses on travel bloggers in new Find Yours ad campaign
June 21, 2012 By 4 Comments
It wasn’t all about ROI, innovation and quality of content at the recent TBEX extravaganza in the US – Expedia chose the event to launch a new ad campaign dedicated to bloggers.
Rough guide to running combined online search-TV campaigns in travel
July 8, 2011 By 1 Comment
Marketing brand, product and service with an integrated paid search AND television combination has produced outstanding results for many industry leading travel brands.
TripWolf gets huge and free boost from German mobile provider
July 5, 2011 By Leave a Comment
Some exposure you just can’t buy – so European startup TripWolf must be full of cheer this week after being selected as app-of-choice for a new Deutsche Telekom TV ad.
