Marketing brand, product and service with an integrated paid search AND television combination has produced outstanding results for many industry leading travel brands.
Rough guide to running combined online search-TV campaigns in travel
July 8, 2011 By 1 Comment
TripWolf gets huge and free boost from German mobile provider
July 5, 2011 By Leave a Comment
Some exposure you just can’t buy – so European startup TripWolf must be full of cheer this week after being selected as app-of-choice for a new Deutsche Telekom TV ad.
Expedia wants to put human touch back into online agencies [VIDEO]
June 20, 2011 By 3 Comments
With Thomas Cook closing in and Thomson clinging on to the top spot, this week is probably about the right time to launch a major new branding campaign at Expedia in Europe.
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Cheapflights joins the TV advertising club
June 2, 2011 By Leave a Comment
TV advertising by travel search sites is all the rage in the UK at the moment. Latest to join the fray is Cheapflights, launching a 30-second spot this week.
Please mention the war – Hotels.com digs Great Escape theme for UK TV ad
May 13, 2011 By Leave a Comment
Nothing gets patriotic Brits going more than a reminder of classic war movie The Great Escape – or that’s the hope of Hotels.com with its new TV ad in the UK.
Ebookers extends TV ad campaign around Europe [VIDEO]
April 18, 2011 By Leave a Comment
Ebookers is stepping up its marketing activity around Europe with a new TV ad campaign hitting the UK and expected across the continent shortly.
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Kayak debuts first TV ad for the UK
April 6, 2011 By 1 Comment
Start of a large marketing push by metasearch engine Kayak this week with the debut of its first TV advertising campaign targeting the UK market.
TravelRepublic makes debut turn with TV advertising
January 17, 2011 By Leave a Comment
Online travel agency TravelRepublic is joining the throng of online travel companies currently advertising on television with the launch of its first ever campaign.
Jedward and Omid Djalili unlikely fellows for TravelSupermarket TV ad
January 6, 2011 By 9 Comments
X-Factor stars Jedward and comedian Omid Djalili are to feature in a new television advertising campaign for UK metasearch site TravelSupermarket.
Old habits die hard as Simonseeks opts for TV advertising
December 7, 2010 By 7 Comments
Interesting move for travel guide site Simonseeks as it looks to raise its profile with a hefty TV advertising campaign, launching in the UK over the Christmas break.
