The recent paper from Cornell’s Center for Hospitality Research has garnered much attention in our industry because it demonstrates for the first time, with hard numbers, the positive impact of online reviews upon hotel performance.
App lets hotel owners add TripAdvisor reviews to their Facebook pages
November 14, 2012 By 8 Comments
Today the user-reviews giant unveils The TripAdvisor App for Facebook, a way for hotel owners to pad their Facebook Pages with reviews, ratings, and other content.
Top hotel guest rants and raves in 2012, based on survey of 1 million comments
November 2, 2012 By 7 Comments
A TrustYou study of 1 million hotel comments reveals what travelers are saying and how to stay ahead of the complaint curve.
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Yelp buys Qype for $50 million in a European landgrab by the user-review giant
October 24, 2012 By 2 Comments
Yelp is going global, and Qype gets its “safe exit.”
The Haters versus TripAdvisor – Is it 0-0 or 1-1?
October 10, 2012 By 1 Comment
When reputation management firm Kwikchex went public with its legal threat to TripAdvisor two years ago, most probably dismissed the notion as nonsense
TripAdvisor hotel data shows economic optimism but Europe lags North and Latin America
July 30, 2012 By Leave a Comment
Trends from TripAdvisor’s latest index shows increasing optimism over the economy from accommodation owners
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TrustYou partners with TripAdvisor to monitor and analyse reviews for hotels
July 25, 2012 By 1 Comment
TrustYou is accessing the TripAdvisor hotel database via an API following a partnership enabling the reputation management specialist to track reviews
The online travel ecosystem [INFOGRAPHIC]
June 29, 2012 By 18 Comments
Refreshingly unbiased look at what the online travel ecosystem looks like in 2012, taking into account such areas as the planning, booking and reviewing of trips.
Airbnb as an easy target? Curious tale of disappearing negative review
May 18, 2012 By 38 Comments
If you are Airbnb, Expedia, TripAdvisor and Groupon — big names in travel tech — you are going to have to take your lumps sometimes because your brand is exposed in a major way and consumers and blogger/journalists love to take their shots at the big guys or girls.
Expedia revamps package holiday pages following global research
May 18, 2012 By 2 Comments
Expedia is focusing its efforts on its beach holiday pages for websites across the EMEA region to help consumers narrow their decision making process
