There was a rather sharp intake of breath in many quarters recently when global budget stay brand HostelWorld announced its intention to snap up arch rival Hostelbookers.
The international metasearch site is trying to raise awareness among US consumers by meeting them in person, Starwood came out tops in a ranking of hotel brands by digital competence, and more travel tech news.
This must be the week of the emotional hook, as another campaign (see Expedia’s Find Yours) hinges on the emotional impact of travel. In this case, the focus is on destinations to experience before death and the company is WeHostels.
Some interesting facts were revealed at the three-day forum in Macao, China’s first 1,000-person global travel conference, and more items in our daily roundup.
Inbed.me becomes WeHostels. Music theme for Louisiana DMO, TheTrainLine apps, eDigitalResearch mobile study, Nexxus funds PriceTravel… What else is happening in travel tech around the world.