destination marketing

 

How Virginia is solving the measurement problem with a combination of tools

“The industry is so fragmented,” said Esra Calvert, Virginia Tourism Corporation’s Director of Research, when asked to describe her biggest challenge in …

 
 

This is the continuation of a series of articles spun out of tnoozLIVE@Arival, recorded live at the Arival in-destination event held at …

 
 

Discussing the impact of any US president’s administration on the travel industry typically doesn’t warrant a panel focus at a tourism industry …

 
 

It would probably be fair to say that tourist offices and destinations have not generally been in the vanguard of digital marketing. …

 
 

Visit Finland has begun a quirky marketing campaign which aims to create music from DNA. The ‘Symphony of Extremes – Born from …

 
 

Amadeus is looking to tap a new segment as it extends data it traditionally provides for the airline community and travel agents to …

 
 

Digital destination marketing is taking off on aircraft with the integration of interactive city-guides on in-flight entertainment systems. This enables the booking …

 
 

Denmark has signed a historic agreement with Chinese travel site Dianping, becoming the first European nation to appear on the Chinese product …

 
 

Imagine being able to invite potential customers into your world from the comfort of their sofa, giving them the chance to experience …

 
 

The old expression ‘loose lips sink ships,’ has taken on new meaning as Sweden learned over the past weekend. The Nordic destination …

 
 
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