travel marketing

 

Travel marketing is more frustrating than ever

Digital marketing is a great way to burn lots of cash, now more so than ever. NB This is a viewpoint by …

 
 
Adara Idaho

Adara, a maker of business intelligence software, says it has been recently signing up destination marketing organizations and tourism boards, such as …

 
 

The ability for outstanding marketing collateral to stand out from the crowd is directly tied to how technology and creativity resonate together. …

 
 

Google has been deploying its StreetView mapping technology into new locations, such as offering inside views of businesses around the world. Royal …

 
 

Outside of the World Cup and Olympics, the Super Bowl is one of the most watched viewing events on the planet. And …

 
 

After enjoying success with its first round of user-generated advertisements, TripAdvisor is back with a massive $25k prize for round two. The …

 
 

The fastest growth in travel industry advertising spend will come from social and video commercials, says recent Expedia Media Solutions/Phocuswright research. The …

 
 

Smart travel marketers value captivating content – and drones generally offer a fresh perspective that engages uses while also showing a useful overview …

 
 

The new year begins well-intentioned on the marketing front. Marketing plans, heavily crafted and finessed late in 2014, begin to be implemented …

 
 

An interesting analysis from Strike Social has found that, while Travelocity is outspending Expedia by over 9 to 1 in dollars spent, …

 
 
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