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social media local measure What part of the hotel experience is the most talked about on social media?
social media local measure 7 months ago

Consumption and relaxing are the most popular activities that hotel guests will post about on social media, rather than ranting about staff. …

 
 
travel influencer 7 months ago

Travel marketers are told to embrace influencers: those demi-gods of social media who can wave a magic wand with a single post …

 
 
7 months ago

Customer service has always been one of the most challenging areas of any service-based business. This is especially acute in travel, where …

 
 
9 months ago

European travel giant TUI is launching www.travel.me, a portal which aggregates content from 600 social media accounts across the group. The move …

 
 
facebook tiles 9 months ago

After a few years of finding their feet, hotels appear to have found a level for the number of times they post …

 
 
12 months ago

Such is the mischevious (and snarky) way of Twitter these days that P&O Cruises should have expected its ship-naming stunt to perhaps not go …

 
 
1 year ago

“Influencers” is an overused word in the world of tourism marketing, especially in the travel blogging community. Just because an individual has …

 
 
cathay pacific cx884 1 year ago

Just when travel brands thought they might have a handle on how to use social media during a crisis… Live videos come …

 
 
1 year ago

Flip.to has created an artificial intelligence-led platform that it reckons is the start of “real personalisation at scale” for hotels. No idea what …

 
 
1 year ago

For the uninitiated, influencer marketing can be confusing. NB This is a viewpoint by Anthony Rawlins, managing director for Digital Visitor. For …

 
 
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