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Making sure young travellers get the joke

This is a viewpoint by Becky Power, travel lead for Google UK. They famously say that humour doesn’t travel. Well, whoever ‘they’ …

 
 
travel marketing

In theory travel marketing should be easy because of its inspirational nature. Stick up a clip of a tropical beach and swaying …

 
 

Young travellers find themselves motivated by video content and online reviews in equal measures when selecting products for a trip. Research by …

 
 

Since becoming available widely in April 2016, Facebook Live has become the go-to platform for live video streaming. Facebook’s user penetration brought …

 
 

A Hitwise study into UK travel search patterns over the so-called peak booking season shows that users now expect Google to cope …

 
 

Last month, a post by Swedish Paralympic athlete Aron Anderson became the latest Trump-related video to go ‘viral’. The video, which has …

 
 

A new report into the social media presence of  luxury hotels and brands has found that The Dorchester Collection comes out on …

 
 
cathay pacific cx884

Just when travel brands thought they might have a handle on how to use social media during a crisis… Live videos come …

 
 

YouTube has given a shout-out to Little Big World which turns destinations around the world into miniature models using specific camera techniques. …

 
 
ixigo video

Sometimes the chaos that is Facebook can actually be a gold mine for travel brands, with even YouTube taking a back seat when …

 
 
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