Airbnb bookings by corporate travellers on growth tear
In some respects, booking figures for Airbnb by corporate travellers remain low compared to those for hotels – but the growth is certainly noteworthy.
Business travel management platform Concur has recently analysed some 50,000 of the expense transactions of business travellers from France, Germany and the UK.
It found that in the eight quarters between Q3 2014 and Q2 2016, $9.2 million was spent by companies in those countries on Airbnb properties.
This comes in on average at $1.1 million per quarter across the three countries.
Compare this to July 2014, when Concur said it was on track to see $1 million going the way of Airbnb per quarter across its entire portfolio of businesses around the globe.
Regarding the latest disclosures, UK corporates lead the way out of the trio of countries (accounting for two-thirds of the spend), following by France and Germany.
Whilst the capitals of each country (London, Paris and Berlin respectively) inevitably were the most popular destinations for Airbnb bookings, Concur found the other leading cities were not necessarily the largest or high on the typical travel lists.
Cologne (Germany), Rugby (UK) and Lyon (France), for example, were included on the top 15 booked destinations across the three countries.
Managing director of UK enterprise at Concur, Chris Baker, says:
“Businesses are not necessarily moving away from booking hotel rooms for their employees, but what they are realising is there is an appetite – particularly from younger staff members to stay in less traditional accommodation, that may be in a more desirable area and offer home comforts, that large hotels cannot.
“The ease of booking and the favourable rates offered on Airbnb are also likely drivers for this trend and can save businesses money in the long run.”
Kevin is senior editor and a co-founder at Tnooz. He was previously editor of UK-based magazine Travolution and web editor of Media Week UK from 2003 to 2005.
He has worked in regional newspapers (Essex Enquirer) and started his career at the Police Gazette at New Scotland Yard in London. He has a degree in criminology, a postgraduate diploma in magazine journalism and publishes his first book - a biography about Depeche Mode - in early-2017.