Day Five of Five – How to manage a reputation online
And similiarly to a commercial brand, the best way to grow your reputation online is to earn attention by being useful.
This needn’t require a massive amount of extra work – a lot can be done by thinking about all the things you do that could be shared online, from sending an interesting link to a colleague (why not Tweet it too or bookmark it on Delicious) to preparing a presentation for a conference (why not post the on PowerPoint on SlideShare).
Simple things add value to your online networks.
Being present in them, making connections and being helpful to people around you creates all sorts of valualbe and happy coincidences, and ultimately helps you grow and enhance your reputation.
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