Study: devices and technology used on leisure and business trips
Decent sized study – and some interesting factoids – out of mobile manufacturer Nokia looking at what devices travellers (and their kids) use when on a trip.
Nokia found that respondents are taking numerous devices on a trip, for both work and entertainment-related activities, but also because devices are simply part of the travelling furniture.
So, some of the main points:
Which electronic devices do you use whilst on an aircraft?
When travelling for business, which of the following devices are taken?
When travelling for leisure, which of the following devices are taken?
Which devices do you children take with them on a trip?
What else did the study uncover?
Well, inevitably, using mobile devices for internet access, making calls and texting are the most popular activities (just over half of respondents), with games (34%), updating social networks (28%), checking work email (25%) and watching films (14%) following on.
Devices are, of course, not left in a hotel room or apartment when travellers hit the beach, with four out of ten taking their smartphones with them.
Other electronics, such as MP3 players, e-Readers, laptops and games consoles all feature in the must haves on the sand.
Nokia also looked at the frequency of activity on devices.
It asked how often travellers check their emails on a leisure trip and found that a quarter of respondents are doing so more than twice a day. Just 5% took a look once a week, but one in five avoided checking their inbox for their entire trip.
In terms of social media, 40% didn’t check Twitter, Facebook et al, during a trip, but 16% were doing so more than twice a day.
NB: Kids technology beach image via Shutterstock.
Kevin May is a senior editor and one of the co-founders at Tnooz. He was previously editor of UK-based magazine Travolution and web editor of Media Week UK from 2003 to 2005.
He has worked in regional newspapers (Essex Enquirer) and started his career in journalism at the Police Gazette at New Scotland Yard in London. He has a degree in criminology, a postgraduate diploma in magazine journalism and will be publishing his first book - a biography about electronic band, Depeche Mode - soon.