Hotel guests to get late check-outs for social media check-ins

Interesting use of social media in hotels with the Radisson Edwardian chain offering guests the chance to keep their rooms for longer if they check-in on location services.

radisson checkin

The UK-based hotel chain, with properties in London, Manchester and Heathrow Airport, will give guests an extra two hours in their room on the final day of their stay if they check-in on Facebook Places or Foursquare.

At this stage the project is just a promotion (running until the end of July 2011) but illustrates the way property owners are trying to embrace the increasingly popular trend to use location-based check-in tools to obtain discounts of extra services.

Once a guest has checked-in on either of the social networks they are then automatically given the additional time on the room if they show their mobile handset to reception staff.

The company recently started placing QR codes on its menus to give visitors detailed information about the each hotel’s restaurant.

The check-in project comes 12 months after the chain signed a partnership with digital marketing agency I-Spy, focussing in particular of social media-led initiatives.

Share on FacebookTweet about this on TwitterShare on LinkedInEmail to someone
 
 
Kevin May

About the Writer :: Kevin May

Kevin May was a co-founder and member of the editorial team from September 2009 to June 2017.

 

Comments

Your email address will not be published. Required fields are marked *

  1. Foursquare 2012 | Experience, Thoughts and 6 Immense Tips for Your Business | SEOptimise

    […] are bound to get bored of them, so capitalise on using them better; for example, it was reported by Tnooz that the Radisson Edwardian chain of hotels were offering guests the chance to keep their rooms for longer, if they checked in via […]

     
  2. The Good Life For Less: 5 Tips To Save On Travel (Tip 1) « CBS Minnesota

    […] I also found that some hotels are letting you get late check-outs free if you check-in using their social media sites or online apps. Read more details here. […]

     
  3. Daniel M. Clark

    I don’t know if the norm is different in the UK or elsewhere, but I’ve stayed in dozens of US hotels in my life, and I always call the front desk and ask for a late checkout. I can count on one hand how many times I’ve been told no. Didn’t have to check in on Foursquare to do it.

    The times I’ve been denied, the reason was that there were guests checking in, the hotel was very busy and the cleaning crew needed to get everything done without having to dance around late-checkouts. I can’t imagine Foursquare checkins will trump that.

     
  4. Best of Tnooz This Week - Zuckerberg tips, Useless apps, Check-outs check-in | Tnooz

    […] Hotel guests to get late check-outs for social media check-ins […]

     
  5. Hoteles y la promoción en medios sociales | Blog Fën Hoteles

    […] hotel y las redes sociales de geolocalización como Facebook Places y Foursquare, pueden leer en Tnooz (en inglés). Esta entrada fue publicada en Capacitacion y etiquetada facebook places, […]

     
  6. Pete Meyers

    What’ll they think of next? Free wifi?

     
    • sd

      Radisson hotels already give free wifi long time ago.

       
    • ugur ivegener

      Free wifi already free all hotels in most big cities of Turkey.In addition they generally provide high speed.It was really suprise for me when I had to pay in London.

       
  7. Ruby

    I like this very much as a consumer. On the business end of things, smart and simple idea to build brand awareness through social media.

     
 
 

Newsletter Subscription

Please subscribe now to Tnooz’s FREE daily newsletter.

This lively package of news and information from Tnooz’s web site provides a convenient digest of what’s happening in technology that drives the global travel, tourism and hospitality market.

  • Cancel