Influence of content in travel industry [INFOGRAPHIC]
In travel industry, its a proven fact that content matters a lot and it can make or break a traveler’s buying decision.
The infographic from RedRocketMedia reveals some interesting fact about content influence in travel industry,
- Holiday pictures are the most shared content on and after vacation
- Half of travelers download these apps before their holiday: Guide books, weather and restaurant
- During holiday, 33% browse the web for trip research
- One-third of travelers would create content if they thought it would benefit their friends/family
Karthick was general manager for Tnooz in Asia until September 2014.