7 years ago

Part Four of Five: The complete guide to Facebook for destinations

In this edition, Facebook Places… And what you should do now.

facebook places

If you would like to view the full presentation, you can check it out on Slideshare, or head to the bottom of the page.

Facebook Places

17. So new, we have not even taken it out of the box.

At this point, Facebook Places is simply another geo-social offering, but with huge potential.

Even a fraction of 500 million people would create a large impact in the space. However, the adoption is still to be determined…

So, for the short term, claim and monitor.

18. Claim your place.

If you have a physical business location, begin the process to claim your Facebook Place page.

We have heard a variety of timelines for receiving authentication and none have been anything close to quick.

19. Monitor the comments, content and general chaos.

Facebook Places means more content about your business.

Reviews, tips, check-ins…monitor the information being created and respond accordingly.

20. Facebook = Customer Service

Understand the the potential impact of Facebook Places also means a shift in online customer service for your business.

Again, with so many users, Facebook Places could quickly become the main point of contact for many of your consumers.

Creating Destination Engagement with FacebookView more presentations from Troy Thompson.

NB: Part Five in all about Faceboo’s Power Users…

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About the Writer :: Troy Thompson

Troy Thompson, a contributing Node to Tnooz, is an artist, consultant, and speaker who found a way to combine all three into creative leadership workshops.

He is the founder of Pattern, a strategy and service design consultancy. Troy believes in customer-centric innovation, simplicity, and short bios.



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  1. Tweets that mention Part Four of Five: The complete guide to Facebook for destinations | Tnooz -- Topsy.com

    […] This post was mentioned on Twitter by rf4travel, ReservationLive, Tnooz, BTCNewsFeed, Kevin May and others. Kevin May said: Today all about Places… Part Four of Five: The complete guide to Facebook for destinations http://bit.ly/9f7DtX [Tnooz via @troydthompson] […]


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