vine vinecation

Six-second postcards: Vine is changing how travelers share stories

Call it a six-second postcard or a Vinecation.

The hot digital phenomenon of the moment is to share travel experiences and local hotspots via Vine—an iPhone app that lets users create looping clips of sound and motion that are six seconds long.

Launched a month ago by Twitter, Vine has been described as “what would happen if Instagram and YouTube had a love child.”

By adding sound and motion, so-called “Vines” are much more compelling than the typical postcard or static amateur photograph. Vines are somewhat like stop-motion videos. They’re essentially .gif files, reborn.

It’s easier to show you examples than explain. (Click the mute button on each vine below if you want to hear the sound.)


You can easily find them by doing a search on Twitter with the hashtags #6secondpostcard or #vinecation. Or you can use the free Vine app itself, searching on #travel or #vinevacation.

Or you can check out the weekly round-up curated by Spud Hilton, travel editor of the San Francisco Chronicle.

One of the leading connoisseurs of the form is Daisann McLane, a National Geographic Traveler columnist and a former New York Times’ Frugal Traveler.

Here’s a Vine she recently filmed on a boat bound for Kowloon:

Another example of travel-themed vines is from RVSX, a blog about a Chicago-to-Austin road trip taken by a group of photographers and writers heading to the South-by-Southwest festival and which included a series of road-trip vines.

Vine doesn’t make it straightforward to embed the six-second videos on websites, but easy instructions for embedding are available elsewhere online.

Will travel organizations embrace user-generated vines as part of their digital marketing outreach? Let us leave you with one more, from Yuli:

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Sean O'Neill

About the Writer :: Sean O'Neill

Sean O’Neill had roles as a reporter and editor-in-chief at Tnooz between July 2012 and January 2017.



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  1. Caitlyn Nguyen

    I can’t hear vine videos on my ipad. But my ipad volume is all the way up. Why?

  2. ClaireFromYVR

    Hi Sean,

    I want to like Vine. I like the idea of capturing a moment with dynamics and sound, lots of potential for creativity. But…

    Even though I’ve installed the app on my iPad, I still can’t acces embedded Vines, like those on your page, and I was not a fan of automated gifs so I can see a time when uncleaver Vines get obnoxious.

    I’m going to try to creat a few next time I travel. It will have to be easy and fast to creat, I just don’t have the time when I’m traveling for any trchnically drawn out procedures. That’s why I don’t shoot video, I love video, but it’s a labour of love to creat something good on video, and I’m just not up for it when there’s time to be spent in a new location.

    I’ll be sure tu use the #6SecondPostcard. Nice post!


    • Sean O'Neill

      Sean O'Neill

      Thanks, Claire!
      Not sure what software you need to install to be able to see the Vines on this page. Sorry to hear you’re having a problem with it.

  3. Dick Jordan

    With only six seconds to play with, Vine presents some interesting challenges to those who want to create short travel videos. Here’s an approach I tried:


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