Tech to cut through the glut of daily deals – for hoteliers and consumers

Two bits of technology have come across the Tnooz desks in the past couple of weeks aiming to address the flash deals fatigue that many are feeling.

The technology addresses both ends of the funnel – one solution aimed at aggregating deals’ sites so hoteliers need only distribute unsold rooms once and the second solution targeting consumers.

First up is TripAlertz Travel Solutions (TLabs Showcase here), which enables hotels to offer unsold rooms to a network of private member sites via its Deal Distribution System.

The company says it already reaches an audience of more than 10 million customers across a number of countries including the UK, US, China and Russia and anticipates this will triple by the end of 2012.

The DDS can be customised for hotels including geographic targeting and date specific sales and bookings can be made in real time or via a voucher.

The second tool is from Matchbook, (TLabs Showcase here) the application enabling consumers to save and organise their favourite places, which now highlights deals relevant to those places from a range of flash deals sites such as LivingSocial and Groupon.

The company has also just announced seed funding of $250,000 to be invested in recruitment and development across other mobile platforms.

Should we expect a glut of similar technology to aggregate the aggregators in the coming months?

NB: Image via Shutterstock 

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About the Writer :: Linda Fox

Linda is Managing Editor for tnooz. For the past decade, she has worked as a freelance journalist across a range of B2B titles including Travolution, ABTA Magazine, Travelmole and the Business Travel Magazine. In this time she has also undertaken corporate projects for a number of high profile travel technology, travel management, and research companies. Prior to her freelance career, she covered hotels and technology news for Travel Trade Gazette for seven years. Linda joined TTG from Caterer & Hotelkeeper where she worked on the features desk for more than five years.

 

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  1. Robert Gilmour

    Deal fatigue is what the hotel industry wants, what are we doing working around it for heavens sake

     
 
 

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