Marisa Garcia

 
Marisa Garcia

Marisa Garcia is a guest editorial contributor. She has covered travel technology, design, branding, and strategy for leading publications, including Aircraft Interiors International Magazine, APEX Magazine, AirlineTrends, and Travel+Leisure. She also shares industry insights on her site Flight Chic. Fly with her on Twitter.

 
The problem with programmatic advertising in an age of disinformation

The media landscape is changing and media buying needs to adapt. From the handling of disinformation campaigns by social platforms, to YouTubers …

 
 
artificial intelligence

Saul Lopes, Virgin Holidays customer lifecycle lead, took a leap of faith on artificial intelligence as a tool to improve the brand’s …

 
 
air new zealand

Air New Zealand has launched a new destination campaign which helps travelers find their ideal locations to visit in New Zealand by …

 
 
virtual reality airlines

This one’s a trip. Japanese airline-themed restaurant First Airlines, offers visitors a First class flying experience that includes a virtual reality immersive …

 
 
personalization

Qubit has published a White Paper revealing top strategies to apply personalization in a meaningful way, presenting a case study of the …

 
 
utrip

TUI Destination Services has partnered with data-driven travel planning platform Utrip to introduce a new destination activities platform that allows travelers to …

 
 

Singapore Airlines has announced the launch of a Digital Innovation Blueprint to support the development of a travel technology community in Singapore, …

 
 
blockchain

KrisFlyer, Singapore Airlines Group’s frequent-flyer program, will introduce a new blockchain-based loyalty digital wallet which will allow members to spend their KrisFlyer …

 
 

Tourism Australia had a bit of a laugh and earned fresh fans with its teasers and a Super Bowl ad for Dundee: …

 
 
qantas

Qantas has revealed the latest generation of creative safety videos, following a theme of travel inspiration by featuring everyday Australians on holiday …

 
 
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