Special Nodes

 
Special Nodes

Special Nodes is the byline under which Tnooz publishes articles by guest authors from around the industry.

 
Five tools to improve direct booking conversion rates
4 weeks ago

The average conversion rate for direct bookings is about 1%. How can hoteliers convert those 99% visitors who leave the website? NB …

 
 
4 weeks ago

With the summer season officially under way, and the recent heatwave spreading sunshine across the UK, Britons are busy booking last minute …

 
 
4 weeks ago

Our lives have become increasingly mobile, with research showing that US consumers spend more than five hours each day interacting with on-the-go …

 
 
1 month ago

It’s a case of good news/bad news for the travel app industry. The good news is that people are using apps to …

 
 
1 month ago

Here’s the great news for hoteliers: travelers love you more than you know. NB This is a viewpoint by Kenneth Purcell, founder …

 
 
1 month ago

For years, the online advertising industry has become so fixated on trends such as ad fraud and ad blocking that equally crucial …

 
 
1 month ago

HITEC celebrated its 45th birthday this year and its flagship conference, held this year in Toronto, took place a few weeks ago. …

 
 
1 month ago

I’ve spent the past four-and-a-bit years of my life working on marketing and selling technology solutions for the tours and activities industry. …

 
 
1 month ago

There are many facilitated or instant booking products available to hotels who want to work more closely with their metasearch partners, but …

 
 
2 months ago

According to web research company, Baymard Institute, two out of three (67.45%) online shopping carts are abandoned before purchase. Every travel retailer …

 
 
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